Beekeepers Naturals embarked on brand refresh that encapsulated a vibrant playful vision with strong dynamic visuals. Bridging the gap between nature and science and modernizing the medicine cabinet was the north star. This project was a match made in heaven, or the hive, and the creative process was full of collaboration and hive-minds.
CREDITS: Client: Beekeepers Naturals | Agency: Cavu Ventures | Director/Photographer: Kristyna Archer | Production: Dress Code | EP: Brad Edelman | Producer: Corrin Jade | 1st AD: Mich Jones | DP Fio Occhipinti | Set Designer Sallie Falls | 1st AD: Bettina Godi | Stylist: Holly Copeland | Post Producer: Forrest Heidel | Editor: Erik Auli
Process
Behind-the-scenes view of how the sausage is made.
Concept