Beekeeper's Naturals Master Rebrand
"Immunity Hacks"

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7 sets, 2 spots, 1 day for motion, 1 day stills, 3 day production. This Beekeepers Naturals brand refresh was looking for a vibrant playful contemporary vision that could manifest the brand's goals into strong dynamic visuals. Bridging the gap between nature and science and modernizing the medicine cabinet resonated with Archer, and she enthusiastically took on the challenge. She brought her fresh perspective and holds similar values to Beekeeper's mantra - save the bees!  This one was a match made in heaven, or the hive, and the creative process was full of collaboration and hive-minds.

Process

Behind-the-scenes view of how the sausage is made.

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Concept

Credits

Director:                Kristyna Archer
Client:                    Beekeeper's Naturals
Production:            Dress Code
DP:                         Fio Occhipinti

Set Designer:        Sallie Falls
Post-Production    Dress Code