Volumetric Fashion Interactive Experience

In collaboration with Particle 3 and Eko, this innovative and groundbreaking project showcases the technology of volumetric capture and how it will transform the fashion ecomm space through a dynamic shopping experience capturing real models movements with realistic bodies, fluidly flipping between unique digital garments. Our goal for the project was to bring the humanity and authenticity into this technology's advancements and how far it has come, that is it now at the right point to be integrated into mass market shopping experiences.    

Credits

Director:                                  Kristyna Archer
Production:                             Particle 3 
Client:                                      Eko
Head of Studio:                       Real Motion VFX
Volumographer:                      Addie Reiss
Capture Studio:                       DNE