This bold and vivacious campaign launch for Bitten dressing captures a plethora of content over a 2-day shoot, exploring conceptual product stills and motion against optical illusion sets, each featuring a charismatic personality that represents the Bitten dressing ethos.
Client: Kraft/Heinz
Agency: VMLY&R
Production: Vacation Theory
Set Designer: Kiki Stevens
Wardrobe Stylist: Jamie Catino