Coworker.ai

Now with 3.4 million views and counting, we created a viral satirical launch campaign that positioned Coworker as the rebellion against rising token costs and AI model lock-in through the story of a mythological emperor watching his kingdom collapse. The campaign generated over 3.4 million views, transforming a complex enterprise AI offering into a memorable cultural narrative.

CREDITS: Creative Director: Kristyna Archer | Production: Wonder Studios | Producer: Anya Neuhaus | Creative Technologist: Steffin Flickinger

©Kristyna Archer, 2026
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